You have an idea for a product, but you're not sure where to start.

It can feel overwhelming to try and figure out the right structure for your idea.

And it's easy to get bogged down in details.

When decision-makers see the whole picture of an idea, they are more likely to push it forward.

Understanding what is needed to make an idea into a successful product reduces the risk of it being rejected.

TheProduct Business

Model Workshop

can help you get started on the right track.

In just a few hours, you'll have a basic understanding of your idea and what it will take to make it work.

What is it

it is a 90 minute online Workshop, where we discover what is needed to make it understandable and define what is still uncertain about the product.

How does it work


Trust is the basis for everything. That's why we will have a short chat, where we figure out if you can trust me if we can work together and you will get a quick overview of the process.

If we do not come together, you get your money back.

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You book a date and time for the workshop and you recieve an email with an invitation link for a digital whiteboard.

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On this Whiteboard you will find video instructions for some pre-work you have to do.

(Around 30min)

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In the 90 Minute Online Workshop, we will question and deepen your statements to make them trustworthy.

We also define what status of the idea and what needs to be done next.


299 Euro and two hours of your valuable time


A complete Canvas with a Certainty Score and next Steps so you and your decision makers know where to focus next.

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Get To Know Me

Yep. Thats me!

Hi, my name is Florian, and I'm half an engineer and half economist, and a full-hearted Innovator.

I am an innovation facilitator with over twelve years of experience seen it all and done even more.

I bring clarity to your innovation projects.

What experts and customers say about it

As an innovation facilitator with a lot of experience in product development, Florian is the right address if you want to get a trustworthy decision base.

Gijs van Wulfen

Innovation Author and Keynote Speaker

If you are looking for a fast way to get clarity for your business case, I recommend Florian's work.

Cristhian Soto

Innovation Professor

Florian is probably the best support you can get if you still struggle on what ideas you want to execute.

Lars Behrendt

Innovation Expert

Florian is very knowledgeable on the topic of innovation and he has a very structured approach. I would highly recommend his services or any course that he would run

Karen Luyt

Consultant BCX

Clarity about your idea for just 299 Euros

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Mailing Address

Das kleine Feld 14, 34277 Fuldabrück, Germany

Email Address

Phone Number

+49 176 24868879

Endless ideas?

Limited budgets?

Let me help.

Florian Hameister

Dipl. -Wirtschaftsingenieur

Innovation facilitator